/Posted by: bluealgae
I create concepts and art direct the photography (and sometimes illustration) for Your Health magazine covers.                   I wrote up a summary of my creative process for a cover that merged photography with 3D graphics; you...
/Posted by: bluealgae
I assign and art direct illustrations for long and short articles.             Artwork by Lauren Spilker.             Quarterly science column on the body and health. Artwork by Ben Tegel.             Story on refrigerator organization for Samsung. Artwork by Ilias Sounas.             Story...
/Posted by: bluealgae
Cuteness was pivoting from a website for sharing cute photos of pets to a resource that pet owners can rely on for professional, accurate health information. To that end, they wanted a brand...
/Posted by: bluealgae
Bizfluent is a content-rich website of business- and tax- related articles created for small to large businesses. The brand reached a point where their made-on-the-fly-at- launch logo could no longer sustain their goals.             I redesigned...
/Posted by: bluealgae
Food photography and styling for on-going recipe layouts, art directed by me.                                       Art direction & layout design: Dana Chen Photography: Cookie Schulte Recipes: Kate...
/Posted by: bluealgae
                                Lémore approached me when their initial logo didn't fit the branding power they needed or the growth of their expanding business. The team was committed to the image of a lotus — it was...
/Posted by: bluealgae
  The client: Cancer Care International (Shanghai) is a US-backed organization that aims to provide state-of-the-art care to cancer patients in underserved nations of the world. In particular, CCI (Shanghai) is active in the China...
PCAS: Rapport Annuel Cover
/Posted by: bluealgae
  Having recently updated their branding, French chemical giant PCAS needed their annual report to reflect their new visual identity.     First and foremost, the pages needed to leverage the on-site photography from Steve Murez to...
studioD: Notebooks
/Posted by: bluealgae
  studioD had recently re-branded themselves with a new name and clearer brand positioning. To communicate this, a gift box was created and sent out to clients. The design was almost its own sub-campaign, with...
studioD: Business Cards
/Posted by: bluealgae
                                Creative direction: Nicole Coppola Art direction: Dana Chen Design: Michelle Han, Dana Chen, Kim...
Spring Theory
/Posted by: bluealgae
    Spring Theory matches colleges with companies for collaborative projects and educational opportunities.         They came to me needing a visual identity that would appeal to corporations as well as educators. It needed to show that...