Smart Growth

Smart Growth infographic: Initial ideas
 
Smart Growth is a method of urban planning that includes alternative transportation and housing choices. I was approached to create an infographic that depicts how Smart Growth would change the city of Los Angeles.
 

Smart Growth infographic: Initial ideas
 
Initially, the client wanted something hand-drawn because the organic approach could support the idea of thoughtful urban planning.
 

Smart Growth infographic: Sketchy design

Smart Growth infographic: LA = roads

 
However, the final design was directed towards something much more driven by iconography and the color green.
 

Smart Growth infographic: Detail

Smart Growth infographic: Detail

Smart Growth infographic: Final design

Share: