Audience Personas June 9, 2016 / Illustration, Infographics, Type & lettering/ Posted by: bluealgae An automotive marketing client intensely surveyed millennial drivers; from their findings, they developed six segments. To bring them to life, I visualized the data and illustrated each personality based on the segment’s behaviors and patterns. Share: Client:Portia Consulting Categories:IllustrationInfographicsType & lettering Skills:Drawing/PaintingPhotoshop Share: